28th October 2023
Animated Freelancers Guide Adobe's Character Animator software was used to create this 14 minute animated guide to becoming a freelance practitioner in the creative industries. The video is based upon Chapter 2 of the Freelancers Handbook: A Survive and Thrive…
28th September 2023
Free Creative Software for Content Creators and Designers
If you are in the early stages of exploring different types of content creation or just looking to save a little money before investing in professional software such as Adobe’s Creative Cloud (which will cost around £50 / month for…
17th July 2023
Using YouTube As A Research Tool
YouTube was launched on 14 February 2005 by Steve Chen, Chad Hurley, and Jawed Karim and was purchased by Google in 2006 for 1.65 Billion Dollars. In 2019 it was estimated that around 500+ hours of content was being uploaded…
26th June 2023
Artificial Intelligence and The Singularity
Artificial Intelligence (AI) is rapidly becoming a significant contributor to our daily lives in the workplace including web search, photography, video production, audio and even 3D asset creation. The market for AI products is growing by the day with more…
18th May 2023
Business and Careers Advice For Graduating Designers
Design graduates in 2023 and 2024 will face a competitive market. Product, graphic, UI / UX, 3D, interior and web designers across the globe will compete for the best jobs available in their town, city, region and even worldwide. Successfully…
29th April 2023
Workrooms With Emily Olman and Peter Simcoe
Over the last few months Emily Olman and I have been exploring Meta’s Horizon Workrooms in terms of capability and potential for use as a creative tool for graphic designers, product developers and for business development in general. So what…
3rd April 2023
Teaching Business and Entrepreneurship at IADT
I was recently offered the opportunity to work with students at the Institute of Art, Design and Technology (IADT) in Dún Laoghaire, Dublin, Ireland. During December 2022 I planned a series of lectures and in January 2023 delivered a two…
8th March 2023
Freelancer’s Guide To Surviving A Recession
Good times, bad times. Every so often on a global or national scale we experience what is described as a recession and having technically narrowly escaped one in the UK (with 0% growth in the last quarter), it would be…
4th October 2022
Freelancer’s Handbook Book Launch
Simcoemedia has just published Freelancer’s Handbook: A Survive And Thrive Guide For Beginners In Creative Industries, a 130 page full colour paperback written and designed by Peter Simcoe. It is available on the Amazon bookstore website at http://mybook.to/freelance. The book…
30th August 2022
The Curse Of Social Media
According to reknowned author, computer scientist, technologist and futurist Jaron Lanier, social media has had a significant impact upon the political landscape, social cohesion and our personal relationships. Lanier states that the algorithms used by websites, such as Facebook, were…
25th July 2022
The Importance Of Personal Projects
The importance of experimentation during a creative person's career should not be underestimated. It is often up to the designer, video producer, animator or photographer to challenge themselves and flex creative muscle with their own project. A personal project...self funded…
28th April 2022
5 Ways To Attract New Clients
Generating new business as a freelance designer can be tough, so here are five ways of attracting new clients: Create Examples Creating project examples independently of clients (self funded) similar to the type of work you are looking for can…
31st March 2022
Simcoemedia 20th Anniversary
In February 2022, Simcoemedia celebrated its 20th year in business. The company was created in 2002 by Peter Simcoe and functions on a freelance / sole trader basis. From those early days designing posters, flyers and creating photographs for Joogleberry…
25th January 2022
CV Design For Designers
Creating a Curriculum Vitae (CV) (or a resume as it is also called in some countries such as the USA), as a designer presents two key issues: Writing about yourself can be difficult in terms of objectivity. Ensuring that you…