Video, Photography and Design by Simcoemedia

AI Business Development Graphic Design Video Production

29th June 2025

Why Every Freelancer Should Experiment With Generative AI

If you’re a freelancer working as a photographer, graphic designer or video production, you’ve probably noticed how AI is rapidly being integrated into the software used by creative industries such as Adobe Firefly. Whether you see it as a useful…

Peter Simcoe

Guide to freelancing created with Character Animator

Business Development Video Production

28th October 2023

Guide To Freelancing Created With Character Animator

Animated Freelancers Guide Adobe's Character Animator software was used to create this 14 minute animated guide to becoming a freelance practitioner in the creative industries. The video is based upon Chapter 2 of the Freelancers Handbook: A Survive and Thrive…

Peter Simcoe

Free software for designers and content creators

Business Development Graphic Design Photography Video Production

28th September 2023

Free Creative Software for Content Creators and Designers

If you are in the early stages of exploring different types of content creation or just looking to save a little money before investing in professional software such as Adobe’s Creative Cloud (which will cost around £50 / month for…

Peter Simcoe

Business Development Education Video Production

17th July 2023

Using YouTube As A Research Tool

YouTube was launched on 14 February 2005 by Steve Chen, Chad Hurley, and Jawed Karim and was purchased by Google in 2006 for 1.65 Billion Dollars. In 2019 it was estimated that around 500+ hours of content was being uploaded…

Peter Simcoe

AI Business Development Education Miscellaneous

26th June 2023

Artificial Intelligence and The Singularity

Artificial Intelligence (AI) is rapidly becoming a significant contributor to our daily lives in the workplace including web search, photography, video production, audio and even 3D asset creation. The market for AI products is growing by the day with more…

Peter Simcoe

5 Common Phrases Or Topics In Manufacturing And Commerce

Business Development Education

2nd June 2023

5 Common Phrases And Topics In Manufacturing And Commerce

Pareto Principle Vilfriedo Pareto was an Italian economist, sociologist and philosopher born on 15 July 1848. His studies in economics and sociology led to the creation of the Pareto Principle. This principle is based upon the proposition that 80% of…

Peter Simcoe

Business Development Education

18th May 2023

Business and Careers Advice For Graduating Designers

Design graduates in 2023 and 2024 will face a competitive market. Product, graphic, UI / UX, 3D, interior and web designers across the globe will compete for the best jobs available in their town, city, region and even worldwide. Successfully…

Peter Simcoe

Business Development Virtual Reality

29th April 2023

Workrooms With Emily Olman and Peter Simcoe

Over the last few months Emily Olman and I have been exploring Meta’s Horizon Workrooms in terms of capability and potential for use as a creative tool for graphic designers, product developers and for business development in general. So what…

Peter Simcoe

Business Development Education

3rd April 2023

Teaching Business and Entrepreneurship at IADT

I was recently offered the opportunity to work with students at the Institute of Art, Design and Technology (IADT) in Dún Laoghaire, Dublin, Ireland. During December 2022 I planned a series of lectures and in January 2023 delivered a two…

Peter Simcoe

Freelancers Guide To Surviving A Recession

Business Development

8th March 2023

Freelancer’s Guide To Surviving A Recession

Good times, bad times. Every so often on a global or national scale we experience what is described as a recession and having technically narrowly escaped one in the UK (with 0% growth in the last quarter), it would be…

Peter Simcoe

Business Development Graphic Design Photography

4th October 2022

Freelancer’s Handbook Book Launch

Simcoemedia has just published Freelancer’s Handbook: A Survive And Thrive Guide For Beginners In Creative Industries, a 130 page full colour paperback written and designed by Peter Simcoe. It is available on the Amazon bookstore website at http://mybook.to/freelance. The book…

Peter Simcoe

Business Development

30th August 2022

The Curse Of Social Media

According to reknowned author, computer scientist, technologist and futurist Jaron Lanier, social media has had a significant impact upon the political landscape, social cohesion and our personal relationships. Lanier states that the algorithms used by websites, such as Facebook, were…

Peter Simcoe

Business Development

25th July 2022

The Importance Of Personal Projects

The importance of experimentation during a creative person's career should not be underestimated. It is often up to the designer, video producer, animator or photographer to challenge themselves and flex creative muscle with their own project. A personal project...self funded…

Peter Simcoe

Business Development

28th April 2022

5 Ways To Attract New Clients

Generating new business as a freelance designer can be tough, so here are five ways of attracting new clients: Create Examples Creating project examples independently of clients (self funded) similar to the type of work you are looking for can…

Peter Simcoe

Business Development

31st March 2022

Simcoemedia 20th Anniversary

In February 2022, Simcoemedia celebrated its 20th year in business. The company was created in 2002 by Peter Simcoe and functions on a freelance / sole trader basis. From those early days designing posters, flyers and creating photographs for Joogleberry…

Peter Simcoe

Business Development

25th January 2022

CV Design For Designers

Creating a Curriculum Vitae (CV) (or a resume as it is also called in some countries such as the USA), as a designer presents two key issues: Writing about yourself can be difficult in terms of objectivity. Ensuring that you…

Peter Simcoe

Why Every Freelancer Should Experiment With Generative AI

Guide To Freelancing Created With Character Animator

Free Creative Software for Content Creators and Designers

Using YouTube As A Research Tool

Artificial Intelligence and The Singularity

5 Common Phrases And Topics In Manufacturing And Commerce

Business and Careers Advice For Graduating Designers

Workrooms With Emily Olman and Peter Simcoe

Teaching Business and Entrepreneurship at IADT

Freelancer’s Guide To Surviving A Recession

Freelancer’s Handbook Book Launch

The Curse Of Social Media

The Importance Of Personal Projects

5 Ways To Attract New Clients

Simcoemedia 20th Anniversary

CV Design For Designers

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