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Peter Simcoe

David Peter Simcoe, BA Hons, PGDip
Freelance Media Producer

Background

David Peter Simcoe (known as Peter) originally trained as an industrial designer at Loughborough University from 1992 – 1995 and graduated with a First Class Honours Degree in Industrial Design and Technology. After 2 years research, he then went on to complete a PGDip in Media Production in Birmingham. Following a years teaching at Massey University (2000 – 2001), Peter started a freelance media company and has been trading as Simcoemedia ever since.

Software Skills

Adobe Creative Cloud: Photoshop, Illustrator, InDesign, Premier Pro, After Effects, Character Animator, Audition AI Tools: Midjourney, MagnificAI, Runway, Kaiber, Luma AI Other: Topaz Video AI, Propellerhead Reason, Pano2VR

Download + Links

Download Peter Simcoe’s interactive CV (resume) for more information on projects, useful links and to provided a printed summary of his work. You can also find out more about his career on LinkedIn in addition to updates on X and Facebook.

Graphic Design

Website planning and layout, design of brochures, posters, album artwork, books and flyers.

Video Production

Internal comms, industrial process analysis, music video, Adobe Character Animator and research summary presentations.

Photography

Commercial photography including staff portraits, events, process analysis, architectural images and landscapes.

Client Confidentiality

Due to client confidentiality and GDPR regulations many of the projects, particularly associated with Toyota and Airbus, are not authorised for public display or communication. These include the internal comms, plant process videos, photography (including staff photos) and design work. However, permission has been granted for the images and descriptions provided on this site. For more information on the type of work undertaken, please contact Simcoemedia.

Using AI Tools

Over the past year or so, it has become increasingly clear that AI tools will play a part in our future to a greater or lesser degree. As a freelancer designer, Peter has endeavoured to ensure that the efficiencies and opportunities offered by these tools (such as Midjourney, MagnificAI and similar) are applied to projects where appropriate. Keeping up to speed with AI developments has been a key part of personal project time and will remain so. You can see some AI experiments from Simcoemedia on the 360 images shop page and on YouTube.