15th March 2023
Airbus have launched their new A350F freighter aircraft which includes the integration of new materials technology and engine design. These advances in design and engineering will provide up to 40% greater efficiency in terms of fuel burn and carbon emissions…
8th March 2023
Freelancer’s Guide To Surviving A Recession
Good times, bad times. Every so often on a global or national scale we experience what is described as a recession and having technically narrowly escaped one in the UK (with 0% growth in the last quarter), it would be…
11th February 2023
Exploring ChatGPT AI Technology
Chat GPT's meteoric rise on the Artificial Intelligence (AI) scene has made numerous headlines, podcast debates, commentary in the broadsheets and studies in academic journals across the globe. So, what’s the big deal and why are people viewing the release…
5th January 2023
Amazon KDP Book Publishing
Kindle Direct Publishing (KDP) is the service provided by Amazon for content creators publishing paperback and hardback books as well as Kindle eBooks. Both fiction and non-fiction books can be published on the platform. The service is accessed via the…
12th December 2022
What Is Figma and Why Did Adobe Buy It?
Figma was recently purchased by Adobe for $20billion in cash and shares. It is a browser based collaborative design tool utilising WebGL technology (using a computers graphics card for complex, processor intensive web applications) to enable designers, illustrators, UI /…
3rd November 2022
NetThreat Character Animation For New Minisite
Following the production of a music video using Adobe’s Character Animator software in February this year, NetThreat asked Simcoemedia to produce an animation highlighting various online security issues such as malware and encrypted threats whilst offering a solution in the…
18th October 2022
Custom Brothers Car Photography In Chinon
I recently visited Chinon in France as part of my summer travels this year. Chinon is located in the Loire Valley, famous for its wine, old Châteauxes and great weather. During my stay I visited Brothers Custom, a car customisation…
4th October 2022
Freelancer’s Handbook Book Launch
Simcoemedia has just published Freelancer’s Handbook: A Survive And Thrive Guide For Beginners In Creative Industries, a 130 page full colour paperback written and designed by Peter Simcoe. It is available on the Amazon bookstore website at http://mybook.to/freelance. The book…
7th September 2022
A Journey Into Midjourney AI Art
I've recently been experimenting with Midjourney, an online app designed to create images from text descriptions provided by the user. According to their home page "Midjourney is an independent research lab exploring new mediums of thought and expanding the imaginative…
30th August 2022
The Curse Of Social Media
According to reknowned author, computer scientist, technologist and futurist Jaron Lanier, social media has had a significant impact upon the political landscape, social cohesion and our personal relationships. Lanier states that the algorithms used by websites, such as Facebook, were…
25th July 2022
The Importance Of Personal Projects
The importance of experimentation during a creative person's career should not be underestimated. It is often up to the designer, video producer, animator or photographer to challenge themselves and flex creative muscle with their own project. A personal project...self funded…
28th June 2022
Design Inspiration On The Web
Raising Your Ambition In the early days of my design, video and photography career, I used to consider the standard or "bar" set for my own design to be the activity of those companies or individuals around me in my…
25th May 2022
360 Video Handbook 5th Year Anniversary
Motivation It is 5 years since I began writing my book, the 360 Video Handbook. The book was written over a period of 8 months alongside my freelance project work. Here are several reasons for undertaking such a large project:…
28th April 2022
5 Ways To Attract New Clients
Generating new business as a freelance designer can be tough, so here are five ways of attracting new clients: Create Examples Creating project examples independently of clients (self funded) similar to the type of work you are looking for can…
13th April 2022
Gary The Guitar Makes A Discovery
https://youtu.be/LQ4bcyi6VLo Gary The Guitar made a discovery: Adobe Character Animator now has a new feature called "Starter Mode" and theres no subscription required to try it. Starter Mode allows you to create animated videos with a selection of free puppets.…
31st March 2022
Simcoemedia 20th Anniversary
In February 2022, Simcoemedia celebrated its 20th year in business. The company was created in 2002 by Peter Simcoe and functions on a freelance / sole trader basis. From those early days designing posters, flyers and creating photographs for Joogleberry…